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Spotify Premium hires Dubai’s And Us in 2021 MENA ad drive

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DUBAI: Spotify Premium has chosen independent creative marketing and design firm And Us Dubai as its agency partner in an integrated 2021 MENA...
Marketing

L’Oréal Middle East moving toward digital and data-driven marketing

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DUBAI: The coronavirus pandemic saw brick-and-mortar stores drop their shutters and pivot to online channels. Although online sales in some categories were slow,...
Marketing

Mobile Marketing Association’s virtual event discusses digital advertising trends

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DUBAI: The Mobile Marketing Association (MMA), an industry body focusing on mobile technology and marketing, held its virtual event MMA Impact MENA in...
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2021 strongest year globally for marketing budgets

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DUBAI: The advertising and marketing sectors last year witnessed a marked recovery from the coronavirus pandemic with global ad spending up 23.8 percent,...
Marketing

Marketing firm Tihama shares slip as it cuts capital by 71%

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RIYADH: Shares in Saudi-based marketing firm Tihama slipped by 1.44 percent in today’s trading session. This came following the company’s plans to reduce its...
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Marketing services firm MEmob+ opens new offices in Riyadh, Doha

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DUBAI: Data and location-driven marketing services company MEmob+ is expanding its operations in the region with the opening of new offices in Riyadh...
Marketing

Crunch time: Google Japan uses potato chips to promote Pixel 7

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Crunch time: Google Japan uses potato chips to promote Pixel 7 Source link

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